Marketplace
Apify
Marketplace of ready-to-run tools for AI
Apify is a cloud platform and marketplace for "Actors" - serverless cloud programs for web scraping, crawling, and browser automation - that developers can run, rent, or publish, with results deliverable straight into AI models, CRMs, and business workflows.
Vendor's own claim
What Apify is
Vendor's own claimFounded in 2015 by Jan Čurn and Jakub Balada out of a Y Combinator Fellowship (team since based in Prague), Apify is both an execution platform and a two-sided marketplace: developers publish "Actors" to the Apify Store and get paid when others run them, while buyers rent pre-built Actors or write their own with the Apify SDK/CLI.
What it can do
Vendor's own claim- Apify Store: a marketplace of 73,000+ ready-made Actors (scrapers, crawlers, automations) covering social media, e-commerce, search engines, maps, and AI/agent use cases
- Anti-blocking infrastructure: residential, datacenter, and Google SERP proxy services with IP rotation, plus a per-request Unblocker, built into the platform
- Cloud storage primitives (datasets, key-value stores, request queues) that every Actor run writes to
- Integrations with n8n, Make, LangChain, Zapier, and direct LLM/agent pipelines for feeding scraped data into AI applications
Who it is for
Vendor's own claimDevelopers and data teams who need to extract structured data from websites at scale - for lead generation, competitive research, e-commerce monitoring, or feeding LLM/AI pipelines - and either want a large catalog of pre-built scrapers to run immediately or need serverless infrastructure (compute, proxies, storage, scheduling) to build and operate their own.
When to choose something else
Our readThe Store is a marketplace of community- and vendor-built Actors of uneven quality and maintenance, so teams that need one narrowly-scoped, fully-supported data source rather than an ecosystem to evaluate may prefer a single-purpose vendor instead. Billing is compute-unit and proxy-usage based, which is harder to forecast than a flat per-seat price, so teams that want predictable fixed costs at high scrape volumes should model usage carefully before committing.
Implementation considerations
Our readSetup assessment: 5m
The vendor's own FAQ states the free plan needs no credit card and most platform features are usable immediately; running a pre-built Store Actor for the first time is a matter of minutes. Building a custom Actor with the SDK/CLI takes materially longer and was not separately timed here.
Prerequisites
- An Apify account (email, Google, or GitHub sign-in)
- An API token from the Console's Integrations page (only needed for API/SDK/CLI/MCP use, not for running an Actor from the Console UI)
Developer and agent access
From official docs- Authentication
- API token (Bearer token via `Authorization: Bearer <token>` header, recommended) or token as a `?token=` query parameter (documented as less secure); tokens issued from the Integrations page in Apify Console
- Base URL
- https://api.apify.com/v2
- Rate limits
- Global: 250,000 requests/minute per authenticated user (per IP if unauthenticated). Per-resource default: 60 requests/second, with higher limits for some endpoints (200 req/s for key-value store record CRUD; 400 req/s for running Actors and tasks, metamorph, pushing dataset items, and request-queue request CRUD); each endpoint returns its limit in the X-RateLimit-Limit header.
- Machine-readable API
- OpenAPI specification linked
- Actors and Actor management - versions, builds, runs (/v2/acts/ is a deprecated alias for /v2/actors/)
- Storage - datasets, key-value stores, request queues
- Webhooks and webhook dispatches
- Schedules and tasks
- Apify Store access, logs, and user data
Published pricing
From official docs| Plan | Price | Included |
|---|---|---|
| Free | $0/mo | $5 prepaid platform usage per month |
| Starter | $19/mo (10% off when billed annually) | $19 prepaid platform usage per month |
| Scale | $199/mo ($179/mo billed annually) | $199 prepaid platform usage per month |
| Business | $999/mo ($899/mo billed annually) | $999 prepaid platform usage per month |
Verify before you adopt it
- Exact current funding total/valuation (about page references a 2016 seed round and a separate €2.8M raise for AI data mining, but no consolidated funding figure was found)
- Enterprise/custom plan pricing (the pricing page lists an Enterprise column with Custom values and "Talk to us"; no public price)
- Independent verification of the 84,000 customers / 1PB monthly data / $1.6M developer payout figures - these are vendor-stated and not independently confirmed
